Community response: instinctive Question: Do you ever feel like you are being treated unfairly, or like you are being ignored? If yes, what did you do about it? Personally, if I feel like I’ve been treated unfairly, my first instinct is to talk to others, and find out if anyone else is feeling the same […]
What is forum software? Forum software is designed for community and collaboration. Forum software allows you to capture and share knowledge, discover new innovative ideas, discover customer support inquiries, all within a social platform. Businesses are fueled by the generated ideas discussions and suggestions that come from their customers and forum software provides a basis
What is a sales database? Sales people work in an extremely fast-paced environment. The busy nature of the sales industry requires a sales person to have access to certain information as soon as they need it. Any delay in getting the information they need can lead to the loss of a sale. As the sales
Customer relations: Defined Customer relations refers to the process that a company uses to communicate, interact, connect and do business with the buyers or users of their products or services. It involves the management of communications and interactions, so that customer ideas are shared, concerns are addressed and inquires answered. Good customer relations ensure a
It’s important to get feedback Ever wonder why people keep checking out your product or service, but never buy or sign up for them? One mistake that businesses often make is that too often, they assume they know what their customers think about their products or services, and what they want. The most successful businesses
The importance of survey feedback One of the best ways to tap into customer ideas and gain insight from online customer communities is to simply collect feedback through surveys. Companies that want to know what their customers want, use survey feedback to collect and analyze data that can be used to improve their business processes,
Customer intelligence is more than information Wikipedia defines customer intelligence as “the process of gathering and analysing information regarding customers, their details and their activities, in order to build deeper and more effective customer relationships and improve strategic decision making.” As an integral element of any efficient Customer Relationship Management (CRM) program, customer intelligence provides
What is community software? In the online world, the word community software is popping up everywhere. Since the term is relatively new, we thought we would clarify its meaning. Community software refers to any software that allows users to interact and share data. It as also known as social software, collaboration software and groupware. It
Understanding the customer lifecycle Does your organization focus on product or customer lifecycles? Do you know if your customer touch points are supporting your business goals and strategies? Are you converting prospects into loyal customers who advocate on your behalf? Every organization knows and understands how to manage the life cycles of their products or
What is a web survey? Before we talk about the web survey, let’s start by discussing what a survey is. A survey is a method of gathering information from a number of individuals, known as a sample, in order to learn something about the larger population from which the sample is drawn. Some surveys focus