Customer database: Why use one?

In today’s competitive business world, many businesses are increasingly using a customer database in an attempt to manage their customer relationships to increase both sales and customer satisfaction. A customer database is useful to have as it helps businesses: – … Read More

Customer Research: Effective methods

Customer research: Behavior patterns Are you interested in improving your understanding of how your customers think? Do you have an efficient customer research system that provides useful data for decision-making? In today’s networked world, customers are increasingly expressing themselves online. … Read More

Business software – which type to use?

The term business software is a broad one. It generally refers to any software that helps a business increase productivity or measure their productivity. Of course, this definition does not fully clarify what a business software is, for every business … Read More