Catherine Constantinides

Leading organizations understand that in order to drive value, they need to integrate new social technologies into their marketing plan. By doing so, they can make themselves accessible to online customers, anytime and anywhere. Top 10 social tools for companies According to HR Magazine, there are ten collaborative social tools companies should promote and leverage […]

OneDesk was recently featured on Dr.Dobb’s – a well known, and recognized blog in the software development space. Here is what Adrian Bridgwater had to say about OneDesk: “We accept the firm’s assertions that to achieve success, it is important for employees, partners, and customers to collaborate — however, if the conversation is unstructured, it

A recent report published by Kate Legget, of Forrester concluded that self-service usage by customers on the social web has increased by 12%, chat by 24% and involvement in business community related activities, 25%. These statistics raise some good questions: Are you responding to your customers? According to a recent study by Edison Research, 10%

Generate product roadmaps with ease The product roadmap lies at the heart of company strategy and direction, and yet all too often it is represented by static documents with no bearing on the reality of where your product is today and where its going. OneDesk’s automated product roadmaps are built from inputs across the platform,

American Airlines: Flying from the seat of their pants? In today’s customer-driven marketplace, listening to customers is the key to creating products and services that delight. I recently read an article on Bloomberg Businessweek, by John Mayo, that highlights the importance of customer feedback integration into product branding and development. On Thursday, American Airlines (AA)

Is Facebook’s Social Graph really that big of a deal? Yes. While many of us were slowly and reluctantly returning to work after the holiday season, Mark Zuckerberg was on a completely different speed. On January 17th, 2013 Zuckerberg unveiled his newest product innovation: The Facebook Social Graph (currently in beta), which enables individuals to

OneDesk featured on CustomerThink.com! We are very happy to say that we have been published on CustomerThink.com. Head up by its CEO, Bob Thompson, CustomerThink is a well-known and respected online authority in the areas of Customer Relationship Management, Customer Experience Management and Social Business. Kim’s recently published article, Team Collaboration the 2.0 Way serves

The Importance of Proper Feedback Management Customer feedback programs provide companies with valuable insight that can be used to better position products or services in the marketplace. Some companies are still not asking the customers who buy their products and services what they want and need, while many companies do not incorporate customer feedback into

Expanding your online network of product professionals So, 2013 is the year you’ve decided to become more social? Great. The Internet is constantly providing new tools for cultivating and capitalizing on those networks. It provides an endless opportunities to engage with individuals who can bring fresh new ideas and add a whole new perspectives to

Is this the last we will see of the Cranky Product Manager? Well, not exactly. Judging by her last few posts back in September 2012, it appears that the Cranky PM will be taking a permanent vacation from her well recognized and respected blog, The Cranky Product Manager, in order to devote her full attention