Kim Chan

Social organization: What makes it one?

Social organization does not mean social media If someone were to ask you if your business is a social organization, what would you say? Good question, right? Many companies are stating to understand that it’s important to “go social,” however, it’s not always clear what constitutes a social organization. One thing that organizations need to […]

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Definition of innovation: Some best ones

In today’s extremely competitive business society, innovation has become a key player in defining a business’ success. At OneDesk, we believe in the importance of coming up with innovative business and product ideas. Our innovation and ideas application works in conjunction with the latest social and collaboration technologies and helps companies gather and manage ideas

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Agile and Scrum explored in Product Management Journal

Agile and Scrum denoted: A review of Agile and its impact on product managers Product Management Journal, published by Product Focus, is the only publication geared the to the Telecoms and IT product management community. Its goal is to is to help product managers and product marketers do a better job. Published, twice a year,

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Social marketing and its impact on Black Friday

Using social marketing to increase Black Friday (or any holiday) sales As the Black Friday shopping mania kicks off the holiday shopping season, retailers are doing their best to target their most loyal customers, including social customers. In today’s tough economic environment, many retailers are depending on social marketing to make their Black Friday sales

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BlogTalkRadio features new product management show

BlogTalkRadio, the largest and fastest growing online talk radio network, has added a new, live product management-related talk show to its growing list of informative broadcasts. OneDesk was honored to be featured in the premiere episode of Global Product Management’s Tools of the Trade, hosted by Cindy F. Solomon. A product manager with many years

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Leads generation the social way

Leads generation is changing It’s the age of “Web 2.0” and traditional leads generation techniques are just not working anymore. Telemarketing, direct mail, trade shows, print advertising and television commercials are losing the fight against social media, virtual events like webinars, SEO, blogging and other means of online marketing. Given that 57% of Internet users

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Online conversations happening right now

Are you listening? Listening to online conversations can help your company learn about what is being said about your brands, company, products, services, industry, and competitors. OneDesk’s social media monitoring tool was developed to help you listen to online conversations and discover what customers love or don’t love about any aspect of your company. We

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