Agile Development and Product Management

What is agile development? Fierce competition requires quick responses to evolving and changing marketplace trends. In collaboration with the customer and technology representatives, the project manager completes the initial planning while the business analyst defines and prioritizes the solution features. … Continue Reading


Your User’s Voices: Customer-driven innovation

Listening to your user’s voices At OneDesk, our goal is to provide you with an easy-to-use solution suite that will make all parts of your job easier. The OneDesk team takes pride in researching, collaborating and working to create applications … Continue Reading

connecting to customer

Customer-Driven Product Development

Defining customer-driven product development Customers no longer play a passive role but are now recognized as collaborative partners in the product development process. Today’s fast paced market and fierce competition demand that product development teams have a good understanding of … Continue Reading

Improve Customer Service in Three Steps

Strengthen your business – improve customer service At OneDesk, our goal is to make your job easier and help you strengthen your business. We believe any business can become highly successful, providing that they use the right tactics. So, what … Continue Reading

speech icon

Online feedback: Customer participation

Integration of online feedback into the product/service development process Given the substantial benefits to online feedback, why are organizations slow to embrace this way of working? Perhaps they don’t have the expertise or the tools to seek online feedback and … Continue Reading

discussion icon

Feedback software: Improves customer experience

Feedback software – what is it? Feedback software is used by companies to collect ideas, suggestions, and even issues from customers, though the web. In this technological age, companies are increasingly using feedback software in hopes of maximizing customer feedback, … Continue Reading

human network

Customer community: Best practices

Customer community: Interacting online Today’s modern web 2.0 driven world is marked by a strong and abundant presence of online customer communities. These groups of like-minded individuals come together and interact online around a brand or a set of product … Continue Reading

Customer Comments: Evaluating them

Customer comments are essential If you work with customers, you surely know that customer comments are like gold to any company. Once you understand what your customers want, your company can work on perfecting your product or service, and on … Continue Reading

tasks view

Satisfaction Management Strategies

What is satisfaction management? As organizations become more customer centric satisfaction management is a process that helps them to measure how well they deliver on customer requirements. Central to the idea of satisfaction management and its measurement is that strong … Continue Reading

good idea lightbulb

Giving Feedback to Customers

By now, I’m sure you all know that giving feedback is important. However, when you hear the words giving feedback, who do you think of giving feedback to? If you are like most employers, employee evaluations will most likely come … Continue Reading