2011

New in OneDesk: Easily Plan Releases and Create Product Roadmaps (Press Release)

MONTREAL, QUEBEC–(Marketwire – Aug. 31, 2011) – OneDesk Inc, the leading provider of Social Applications for the Enterprise, announces the integration of product roadmapping and release management into their flagship product. OneDesk is a blended set of social business applications that includes: social media monitoring & engagement, >customer feedback management, innovation & ideas management, customer […]

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Product requirements management 2.0

The importance of proper product requirements management In today’s fast-paced environment, organizations need to bring products to market faster and more efficiently. That means better resource planning, improved team collaboration, increased visibility and traceability across the development process, and of course the right tools to get it all done. This is product requirements management. Product

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Automation process: Setting up the right type

In today’s fast-paced business environment, we need tools that help us work faster. By creating an automation process using OneDesk’s automation engine, you will reduce manual data entry and process errors by allowing users to preset tasks and automate workflows. You can also set up automatic notifications, prioritize, and assign tasks to team members across

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Product investment management with OneDesk

Deciding which products to produce is not an easy task, especially if you and your product team collect hundreds of ideas. Making the right product innovation decisions is the key to driving your business’ value. Thus, a good product investment management strategy is essential. Techniques to optimize the product investment management process Understand the market’s

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Ideas management is not enough

Recognizing the importance of proper innovation and ideas management Innovation and ideas management consists of many continuous activities: Capturing, managing and incorporating product and service-related feedback, from all stakeholders, into the product and service development process. Establishing an effective ideation process helps organizations develop customer-centric products that stand out in the marketplace. Many cutting-edge companies

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Product experience strategy: Do you have one?

Devising a product experience strategy “By establishing a robust product experience data strategy, you can be sure your product will reflect the needs of real users, which, in return, is rewarded by increased sales, customer loyalty and expanded profit margins and markets.” – Tara Duggan, Demand Media Let’s face it. We do not always know

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Cooperative intelligence: Taking action

Cooperative intelligence, NOT competitive intelligence It is important to realize that monitoring the competitive intelligence – discovering the strengths and vulnerabilities of competitors – is not the key to driving your business to success. By focusing on competitive intelligence, you may gather a lot of information about competitors. However, by doing this, you are missing

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