Customer interaction: Vital to innovation

How to turn customer interactions into product gold The social web has rapidly become the preferred channel to engage with customers. As a result, it has become a top priority for many organizations looking to strengthen their customer interaction management … Continue Reading

Customer expectations: Ask the right questions

  Managing customer expectations in the era of social connectedness It’s a fact. Poor service will no longer be tolerated by your customers. Increasingly, customers are going online, to interact with blogs and social networks to get a better understanding … Continue Reading

Quality customer satisfaction and value

It is no secret that in today’s marketplace, nothing less than exceptional quality customer service will drive quality customer satisfaction. Innovative organizations know that they must go beyond meeting the needs of customers and provide high quality service that consistently … Continue Reading

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Roadmap tools for dynamic product teams

Product roadmap tools: Your company’s crystal ball Good product roadmap tools allow key stakeholders to gain a multidimensional view into the future – it also helps them work with their data to predict the outcomes of their strategic product plans. … Continue Reading

Manage product requirements effectively

Project and product managers responsible for developing and managing product requirements know how daunting and complex this process can be, especially in highly competitive markets. Many factors, including conflicting and changing customer demands, scope creep and budget issues, make it … Continue Reading

Star Wars Day: May the 4th be with you!

Hold on to your lightsabers, Star Wars Day is upon us Alright folks, today is May the 4th, which means that it’s Star Wars Day! “Jedi-ism” may not be a concept that has has been widely used in the corporate … Continue Reading


Collaborative innovation: Lessons from TED

Collaborative innovation: It’s about the people who drive the process Open innovation is a process that has been proposed to help facilitate product innovation. According to Henry Chesborough, open innovation is “the use of both internal and external knowledge to … Continue Reading

New product managers: Job interview tips

3 must reads for new product managers Three great articles to consult before going for that big job interview in the clustered world of product management. 1) Moving into a Product Role by Janna Bastow   A clear overview of … Continue Reading

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Managing customers through various feedback channels

Managing customers effectively in the era of engagement We are pleased to announce that OneDesk has been featured on The Social Customer today. In my article, Channeling The Social Customer, I discuss the importance of multi-channel customer feedback management as … Continue Reading

Product Release Management with OneDesk

OneDesk comes built-in with useful product release management capabilities. In the top-level projects view, we see a nice visual lay out of all of our product releases. For instance what is illustrated below is version 1, 2, and 3 of … Continue Reading