Jacob Mcconell

Collaborative Innovation: A Use Case

From time to time, OneDesk publishes “pie-in-the-sky” use cases to describe a certain issue or set of issues that a company or organization can face, and how OneDesk can ultimately benefit said company by providing a collaborative cloud-based solution to their issues. Today’s use case describes how OneDesk can help your organization by providing much […]

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External Stakeholder Engagement

In a recent issue of Industrial Management & Data Systems, Silvia Ayuso affirms the following regarding using external sources such as the customer to fuel active innovation: “captured stakeholder information allow firms to create intangible resources that are difficult to imitate since no other firm can establish the same relations with the same stakeholders and

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Market Penetration Projection the Google Way

Yesterday, Google released the news that they had hit their 62 millionth registered Google Plus user. Along with this came some impressive statistics pertaining to their projections– and that’s an understatement. As statistician Paul Allen (not to be confused with the Microsoft Co-Founder of the same name) states in his google blog: “Based on the

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Ideational Implications: Investing in Intangibles

One of the problems facing product-based businesses today is the constant pursuit to stay at the fore-front of uniqueness: to keep a steady flow of idea creation between consumers, product managers, and R&D in order to create originality of brand and product. This ideational process is driven by the ongoing need to cement brand presence

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Automation Service in Flight and in Office

In his latest article on the evolution of aerospace, “When Will We Have Unmanned Commercial Airliners?”, Philip E. Ross touches on an ever-growing shift in the Aerospace industry defined by new developments in automation service: “In the sphere of commercial flight… automation has thinned the cockpit crew from five to just the pilot and copilot,

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