Kim Chan

User Experience vs. Customer Experience

We at OneDesk have always preached that companies should strive to provide the best customer experience. However, customer experience often gets confused with user experience. The two terms are closely related and often used interchangeably; organizations are constantly trying to define their meanings. The difference between user experience and customer experience User experience is about

User Experience vs. Customer Experience More

Customer expectations and social 2.0

Customer expectations and the Social Business According to Esteben Kolsky, former Gartner analyst and founder of ThinkJar, it is not enough for social businesses to simply meet customer expectations. Social business, which refers to business with aspirations to leverage social channels, should always strive to exceed customer expectations. You may be wondering, why the “social

Customer expectations and social 2.0 More

Collaboration strategy: Online or not?

Choosing a collaboration strategy According to Jeff Stamps, co-founder and chief scientist of NetAge, “Virtual teams can work faster and particularly more innovatively.” Many companies are turning to online collaboration in hopes of creating a stronger innovation culture within their business. This is crucial for those who want to stand out from their competitors. However,

Collaboration strategy: Online or not? More

Innovation Platforms: Enhance development

  What are innovation platforms Innovation platforms are “spaces” that enable individuals and organizations to come together to address issues of mutual concern and interest. As companies realize that collaborative product development and R&D strategies open doors to innovation, which is the key to outperforming competitors, innovation platforms are increasingly gaining popularity in the enterprise

Innovation Platforms: Enhance development More

Innovation Culture: A motivating mindset

Why create an innovation culture? Innovation is one of the hottest topics in today’s business world. All companies want to be “innovative.” But what does this really mean? According to Stephen Shapiro, “innovation is ‘an organization’s ability to adapt and evolve repeatedly and rapidly to stay one step ahead of the competition.’ A culture of

Innovation Culture: A motivating mindset More

Scroll to Top