The OneDesk Blog

Last week, I wrote about some of the most successful product launches in 2012. Apple, Samsung and Activision were some of the companies that came up with innovative products that made their business skyrocket. However, some companies were not as … Read More

Social Business: All you need is love…and three other things There are many definitions of social business floating around the web, but at the end of the day creating a social business consists of three core elements: Collaboration Communication Integration … Read More

In my previous blog post, I wrote about some of the most successful product launches in 2012. In first place, I stated that video-game maker Activision saw one of the most successful product launches last year. The release of Call … Read More

If you don’t know where to search for them, finding great ideas for a product name can be almost as impossible as looking for a needle in a haystack. The most important thing to remember is that your product name … Read More

2012 was a big year for product launches. Many leading companies leading companies launched products that the market immediately adopted. Here are a few product launches that stood out in 2012: 5. The iPad Mini Out of the many product … Read More

Social media tools must be incorporated into a product development strategy Social media efforts can no longer just be used as a stand-alone strategy. Insight gained from these efforts must be integrated with other business processes such as customer service … Read More

Products are often managed by disconnected and non-integrated silos. Once we identified this, we wanted to develop a way to bring siloed teams together through a user experience that reflects the simplicity, ease of use and social connectedness of consumer … Read More

Turning Panic into Process You know the feeling— the knot in your stomach caused by the fear of not getting a report, presentation or project done on time. The ticking of the clock on the wall is so loud, and … Read More

Today’s Google doodle pays tribute to an important milestone in both Canadian culture and in the worldwide financial sector – the extinction of the Canadian penny. As of today, the little copper coins, worth one cent, will no longer be … Read More

Leading organizations understand that in order to drive value, they need to integrate new social technologies into their marketing plan. By doing so, they can make themselves accessible to online customers, anytime and anywhere. Top 10 social tools for companies … Read More