Innovations systems: the measure of getting metrics from the unmeasurable

Innovations systems: the measure of getting metrics from the unmeasurable When things get hard to measure against conventional metrics, boardrooms can lose patience, and projects making valuable inroads can meet with their maker still far short of their goals. Innovation, … Read More

Customer handling tips from OneDesk

Customer handling is not always an easy task. In order for your business to gain competitive edge over your competitors, an effective customer handling process is crucial. With the right customer handling process, you can turn difficult customers into your … Read More

Issue reporting with OneDesk

Easy issue reporting within OneDesk Within OneDesk is a powerful and unique issue reporting and tracking tool that enables you to effortlessly create, manage and efficiently resolve any reported issues and defects or bug fixes in a timely manner. OneDesk … Read More

Social mention tracking with OneDesk

The value of a social mention If your organization is not paying attention to to any social mention about your company, industry, products, services, or competitors, you might want to think about doing that. Leveraging social mentions is an effortless … Read More

Product Roadmapping: See what tomorrow looks like today

Product roadmapping gives your team precious certainty in an otherwise uncertain world. Living in our fast-paced, hyper-connected, always-on and ever-changing world, it can be a challenge to find a firm position to prop your back against and take in precisely … Read More

We’ve been featured on Innovation Excellence!

We are thrilled to announce that we have been featured on Innovation Excellence today! Our recently published article, Customer-Centric Model for Product Innovation, discusses some of the important elements involved in building a customer-centric model for product innovation. (Hint: One … Read More

Five Software Requirements Process Facilitation Tips

Having an efficient software requirements process is crucial to your development process. Before working on any requirements, it’s important to ensure that they are all clear, accurate and complete. This way, you can be sure that the requirements you choose … Read More

Pragmatic Marketing Goes Social: Technology Assessment

The speed of innovation today is very much a product of the increasing connectedness, not just of individuals, but the networks, applications and content we create and use. In this installment of our “Pragmatic Marketing Goes social” series we are … Read More

Web-based co-creation: creating new efficiencies

Advances in technology and changes in social trends, have kick started a new wave of blisteringly efficient responses from organizations to the ever changing needs of the market.And web-based co-creation is at its center. The following video from the folks … Read More

Customer interaction: Vital to innovation

How to turn customer interactions into product gold The social web has rapidly become the preferred channel to engage with customers. As a result, it has become a top priority for many organizations looking to strengthen their customer interaction management … Read More