Product Roadmapping: See what tomorrow looks like today

Product roadmapping gives your team precious certainty in an otherwise uncertain world. Living in our fast-paced, hyper-connected, always-on and ever-changing world, it can be a challenge to find a firm position to prop your back against and take in precisely … Read More

We’ve been featured on Innovation Excellence!

We are thrilled to announce that we have been featured on Innovation Excellence today! Our recently published article, Customer-Centric Model for Product Innovation, discusses some of the important elements involved in building a customer-centric model for product innovation. (Hint: One … Read More

Five Software Requirements Process Facilitation Tips

Having an efficient software requirements process is crucial to your development process. Before working on any requirements, it’s important to ensure that they are all clear, accurate and complete. This way, you can be sure that the requirements you choose … Read More

Pragmatic Marketing Goes Social: Technology Assessment

The speed of innovation today is very much a product of the increasing connectedness, not just of individuals, but the networks, applications and content we create and use. In this installment of our “Pragmatic Marketing Goes social” series we are … Read More

Web-based co-creation: creating new efficiencies

Advances in technology and changes in social trends, have kick started a new wave of blisteringly efficient responses from organizations to the ever changing needs of the market.And web-based co-creation is at its center. The following video from the folks … Read More

Customer interaction: Vital to innovation

How to turn customer interactions into product gold The social web has rapidly become the preferred channel to engage with customers. As a result, it has become a top priority for many organizations looking to strengthen their customer interaction management … Read More

Tackling your issue list with OneDesk

The trick to resolving your issues quickly is to first be able organize your issue list so that you can have an easier time tracking them. When there are a lot of issues on your list, an excel sheet just … Read More

Gauging customers satisfaction

Opinions: eternally held, but until recently, not globally shared. Users can take either of two angles on this trend towards public sharing of all opinions. On the one hand, those looking to become broadcast channels may bemoan with much gnashing … Read More

Customer expectations: Ask the right questions

Managing customer expectations in the era of social connectedness It’s a fact. Poor service will no longer be tolerated by your customers. Increasingly, customers are going online, to interact with blogs and social networks to get a better understanding of … Read More

OneDesk Introduces a New Way to Get up and Running Quickly (Press Release)

Role-Specific On-Ramp Allows Users to Easily Navigate across a Unified Product Platform MONTREAL, May 23, 2012– OneDesk Inc., provider of the world’s first all-in-one customer-centric solution for innovators, engineers, marketers, support, and product managers, is pleased to announce the addition … Read More