Risk over Breakfast.

This morning the marketing team at OneDesk attended the Montreal Social Media Breakfast for a smattering of startup based chatter over coffee and sandwiches. Presented as a conversation with Julien Smith, the fascinating discussion bounced between utilising new platforms and … Read More

Customer Service Software Gone Social

When talking to our customers, I often get asked: What are the benefits of using OneDesk as customer service software? More and more organizations are starting to turn to Web 2.0 technologies to communicate with all their customers, and to … Read More

A/B Testing – Rip it Up and Start Again

It’s a common fallacy that as people invested in finding a solution, we can quickly get blinkered by the small details until we can no longer see the words from the trees. Acquiring a store of knowledge is only as … Read More

Collaborative innovation: Lessons from TED

Collaborative innovation: It’s about the people who drive the process Open innovation is a process that has been proposed to help facilitate product innovation. According to Henry Chesborough, open innovation is “the use of both internal and external knowledge to … Read More

OneDesk at a Glance: A Fun Animation

When cartoon characters use OneDesk… Task lists that keep growing before you have the chance to make another batch of post-it reminders, roadmaps that keep getting changed or erased, decision-making strategies that just aren’t effective – face it, we can … Read More

pragmatic marketing

Pragmatic Marketing Goes Social: The Product Management & Product Marketing Survey

The State-of-the-State of Product Management: Special Report from Pragmatic Marketing Returning from a couple of weeks hiatus, our Pragmatic Marketing Goes Social series, takes a brief break from the blue blocks to look at the findings of this year’s Annual … Read More

New product managers: Job interview tips

3 must reads for new product managers Three great articles to consult before going for that big job interview in the clustered world of product management. 1) Moving into a Product Role by Janna Bastow A clear overview of how … Read More

Popular ideas: Easily reveal what customers want most

Using OneDesk to easily reveal most popular ideas amongst customers It’s always interesting to find out what kinds of ideas customers have about your products, or which ones of your ideas customers like the most. Depending on how many customers … Read More

Customer Feedback: Turning it Into Product Gold Webinar

The world’s best products are driven by what the market demands. But how to harness customer insights and quickly translate them into well-defined and deliverable requirements? OneDesk’s Unified Product Platform makes it easy. New webinar: turning customer feedback into product … Read More

Managing customers through various feedback channels

Managing customers effectively in the era of engagement We are pleased to announce that OneDesk has been featured on The Social Customer today. In my article, Channeling The Social Customer, I discuss the importance of multi-channel customer feedback management as … Read More