OneDesk for Education Marketing Work Management
How does OneDesk help my Marketing team?
Organize Enrollment Campaigns and Outreach Programs
Manage Outreach Requests and Enrollment Campaign Tasks
Education marketing gets requests for event support or promotional materials. Manage these internal requests as tickets in OneDesk, submitted via email. Customize views to see requests by event date or material type. Track fulfillment times with internal SLAs. Report on marketing service demand.
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Plan marketing campaigns for student recruitment or program promotion using tasks. Break down campaigns into subtasks for digital ads, print materials, and open house events. Set dependencies linking creative development to media buying. Schedule campaign activities across channels.
Track Hours on Enrollment Marketing Efforts
Education marketing teams can track time spent on campaigns for different programs or events. Use OneDesk's timer or timesheets linked to marketing tasks. Measure the effort required for student recruitment versus alumni engagement, for example. Optimize marketing spend and activities.
Coordinate Tasks for Enrollment and Outreach Programs
Automate marketing request workflows in education. Automatically assign requests for event promotion or program brochures based on the target audience or deadline. Trigger notifications upon completion of marketing materials. Automate approval steps.
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