Client relationship management in a high-tech age If you make customers unhappy in the physical world, they might each tell 6 friends. If you make customers unhappy on the Internet,

Product Innovation Management and the burning questions With an ever growing ability to bring new products to market at record-breaking speeds, product and marketing managers are struggling with these questions:

Challenges in managing business requirements Managing business requirements is important for every company. It is a critical stage within product and service development as it serves to satisfy and retain

4 tips to enhance your “social” product strategy The social web has had a huge impact on the way we communicate, connect and share information. The widespread changes are affecting

For products to stand out from the increasingly competitive and crowded marketplace, good design is critical. Design and innovation go hand-in-hand in the product development world; today’s corporate leaders recognize

The Product Development and Management Association is the primary online source for all information related to product development and innovation. In an effort to raise awareness about the upcoming Co-Creation

The relationship between customers and sales people is an important one. If customers do not trust the sales people in your company, it may be time to innovate the sales

Client feedback: One step further In a previous blog post, I briefly wrote about the importance of receiving client feedback and methods for managing it effectively. Obtaining client feedback and

Get strong community advice from your customers At OneDesk, we believe that listening to your customers and showing them that you care about their needs are the keys to providing

Website feedback provides valuable insight Customer feedback is crucial to the success of any business, but too often companies fail to get and use website feedback. Many fail to recognize